Half of Mobile Phones Now Have Internet Access

A Mobinet report says that 49% petrcent of mobile phone users worldwide have Internet access (eMarketer has a story about it). Mobile Internet access is 80 percent in Japan, 47 percent in Europe, and 37 percent in North America. Mobinet is a project between A.T. Kearney and Cambridge University’s Business School and the survey is basd upon 4,500 mobile phone users from 13 countries. The study determined that 75% of mobile phone users use mobile data services. However, only 1% are rated ‘heavy users.’ The cost of mobile data was the primary reason (35 percent) that respondents gave for not […]