Spectrum of Change

The Spectrum of Change

  Previous webpage: Maelstrom as the Flow Changes  “I wasalmost a sorry witness of such doings, knowing that a little theory and calculation would have saved him ninety per cent of his labor.” — Nikolai Tesla about Thomas Edison’s exhaustive experimentations. Access and choices of news, entertainment, and information for the majority of the world’s population has shifted from relative scarcity to surplus, even overload. More than three billion people can now—via desktop, laptop, tablet, or smartphone—access more news, entertainment, and other information than had ever before in human history been printed or broadcast. The ranks of these of people will increase to nearly six […]


The Significance of Web 1 (‘Web.1.0’) and Web 2 (‘Web 2.0’)

Previous webpage: Some Corollaries of the Interactions of Moore’s, Cooper’s, and Butters’ Laws As Moore’s, Cooper’s, and Butters’ laws exponentially increased the power of computer chips and the bandwidth of the fiber optic lines and wireless signals connecting those chips, billions of people who used those personal computers extraordinarily quickly by historical measurements gained access to a cornucopia of news, entertainment and other information—extremely more news, entertainment, and other information than had been available locally from the Mass Media’s printed publications and over-the-air broadcasts. Although Mass Media publishers and broadcasters are still trying to contend with that greatest of changes in […]


Corollaries of Moore’s, Cooper’s, and Butters’ Laws Interactions

Previous webpage: When Moore’s, Cooper’s, and Butters’ Laws Interact on Media Here are some corollary effects resulting from observable dynamics of Moore’s, Cooper’s, and Butters’ laws. These go beyond the computer and telecommunications industries from which those dynamics directly stem and beyond the media industries which are the subject of this particularly work you’re reading, and pertain to virtually all industries now and in the future, as well as to societies, culture, and civilization. The ramifications of these corollary effects demonstrate the sheer scale of changes that the dynamics of Moore’s, Cooper’s, and Butters’ laws have engendered: Mind-boggling increases in the […]

When Moore’s, Cooper’s, and Butters’ Laws Interact on Media

Previous webpage: Butters’ Law Acting on Media Alone, neither Moore’s Law nor Cooper’s Law nor Butter’s Law would have led to the world we know today and the one we will know in the future. During the past 50 years, Moore’s Law, without the bandwidths of fiber optic doubling approximately every nine months and of wireless doubling approximately every three years, would have resulted merely in very powerful computers barely able to communicate and network with each other at much more than teletype speeds. Butter’s Law without computer chip power doubling approximately every two years would have led to no reason […]

Butter’s Law Acting on Media

Previous webpage: Cooper’s Law Acting on Media   We don’t live in a ‘wired’ world, but a ‘fibered’ world. Wired communications is obsolete. Metallic wires could never have sustained the phenomenal growth of the Internet and of the global telecommunications networks in general. The world’s capacity to use telephones and networked computers would have expired and collapsed more than a dozen years ago if not for two telecommunications inventions of the 1960’s ad 1970’s: lasers and fiber optics. The constant acceleration of those combined technologies, known as Butters’ Law, makes the speed of Moore’s Law look like a snail’s pace. Copper fibers had […]

Cooper’s Law Acting on Media

Martin Cooper Previous webpage: Moore’s Law Acting on Media As much as Moore’s Law affects the world in terrific ways, it alone would result merely in very powerful but isolated and unconnected computer boxes, with no broadband networking, no Internet, not even anything online, were not for two similar observations or so-called laws. Although these two other dynamic laws of technology are taught in my classroom, they need also be taught in any classroom that teaches Moore’s Law. Moreover, every technology or media executive who needs to predict or understand the future needs to understand the two as well as Moore’s […]

Moore’s Law Acting on Media

Previous webpage: Proximate Remarks & Ultimate Causations The more transistors a standard-sized computer chip contains, the more computation power it has, the more calculations it can make, and the more problems it can solve. Physicist Gordon Moore, co-founder of the Intel Corporation, observed that the sheer numbers of transistors which manufacturers were able to miniaturize and place on a standard chip had been doubling approximately every 18 to 24 months. The practical effects of what he observed were that the new chips had twice the power of the old after that time or that the old chip’s price halved (in actually, […]


The First Innovative Thing I’ve Posted in Seven Years

My reputation as a New Media consultant to the news industry, including my appointment since 2007 to teach postgraduate New Media Business at Syracuse’s Newhouse School, largely result from work I did long ago. For ten years beginning in 1993, I helped guide the strategies of major news organizations’ websites and their other online services. But by the turn of the century I realized that those strategies (known as ‘convergence’, ‘analog-to-digital’, and ‘digital first’, etc.) would ultimately fail and those news organizations’ websites, as well as their traditional products, would unavoidably become irrelevant and unsustainable in the near future. I […]

Personalize Media 2011 Keynote Speech

[34-minute PowerPoint video of keynote speech opening the fifth annual Personalize MEdia Conference (formerly Individuated Media conferences), Boulder, Colorado. June 20, 2011. How traditional media companies have gone astray by misperceiving consumers’ switch from analog to digital formats to be the greatest trend underway; why the abundance of content instead makes personalization (i.e., individuation) the greatest trend of 21st Century media; and what the media industries need do about it.  All images public domain. If otherwise, please contact vin@digitaldeliverance.com.] ••• ••• ••• ••• Welcome. My name is Crosbie.  Vin, as in Vincent, Crosbie. Welcome to Boulder! And Welcome to Personalize Media 2011! Welcome to the […]