Ian Davies on the Importance of Geocoding Newspaper Stories

“People live locally,” Ian Davies, director fo business development of the British regional newspaper publishing company Archant Ltd., this afternoon reminded attendees of Ifra‘s annual Beyond the Printed Word online pubishing conference. He said a recent survey by the (UK) Newspaper Society indicated that the average distance of local interest is 8 miles, and that is not necessarily ‘local’ as newspaper publishers understand that term. Davis emphasized that people online are interested in both topical and local communities, and that any newspapers must provide its readers with information about their street, town, region, nation, and the world. He said this […]

Congratulations to Elan Lohmann of South Africa

Congratulations to Elan Lohmann of News24.com in South Africa, who will chair Ifra’s 15th World Digital Publishing Conference this year. On other topics: Traffic to newspaper web sites has declined this month; approximately 80 percent of the American consumers who use magazines’ websites don’t read the print editions; Veronis Suhler Stevenson says that American consumers last year used media less than in previous years, the first first time in recent memory that the amount of time consumers spend with media has declined; and The New York Times publishes a story about what happens when a company mistakenly tries to use a new medium as a mass medium.

Jim Chishold to Speak at 'Beyond the Printed Word'

There are two people who have more knowledge than anyone else about how to revive the newspaper industry, and one of them is iMedia Joint Principal Jim Chisholm. As co-chairman and co-moderator of the 14th annual Beyond the Printed Word conference next month in Vienna, I’m pleased to hear that Jim has kindly agreed to speak there on the topic of newspapers’ use of video Chisholm is the joint principal of iMedia, a joint consulting venture with Ifra. He has spent nearly a quarter decade in the newspaper industry; was the commercial director of the Scottish Daily Record and Sunday […]