People Contribute Record Number of Photos & Video to BBC After London Fire

People e-mailed the BBC with more than 6,500 photos or mobile phone video clips of the inferno at the Buncefield oil depot explosion yesterday.

According to MediaGuardian, this set a new record for emails sent to the BBC in the aftermath of an event. After the July 7th London Underground bombings, the BBC’s yourpics@bbc.co.uk site received around 1,000 images and mobile clips from the public.

MediaGuardian quoted Pete Clifton, the head of BBC News Interactive:

“The range of material we received from our readers was absolutely extraordinary. Video, still pictures and emails poured in from the moment the blast happened, and it played a central part in the way we reported the unfolding events.”

Half a million unique users viewed clips and footage yesterday on the BBC’s online news video service, an audience second only to number of requests for clips on 7 July.

What We Do

Since 1996, the media business consulting firm of Digital Deliverance has provided publishers and broadcasters on four continents with strategic reviews and advice about how to profitably adapt to the epochal changes that computer-mediated technologies have wrought on the media environment and their industries.

Over the years, the firm’s clients have include The New York Times, News Corporation, The Irish Times of Dublin, Dagbladet of Oslo, The Mail & Guardian of Johannesburg, Advance Publications, Critical Mention, MediaNews Group, New Century Network, the Media Development Investment Fund, the National Cancer Institutes, and scores of other media firms that need to adapt to computer-mediated technologies and the rise of Individuated Media.

The managing partner of Digital Deliverance is Vin Crosbie, Adjunct Professor of postgraduate New Media Management at Syracuse University’s S.I. Newhouse School of Public Communication, in upstate New York. From 2007 through 2020, he wrote and was the sole instructor of the school’s New Media Business course, a course required for students in the New Media Management master’s degree curriculuum, an elective course for Ph.D. students, and a permission-only course for selected undergraduates and graduate students.

Digital Deliverance is incorporated as a limited liability company in the U.S. state of Connecticut, where it is based in the city of Norwich, Connecticut.

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