The Press Gazette trade journal looks at U.K. newspapers’ use of digital editions for circulation and archiving. The story focuses way too much on one vendor (Olive Software) than an objective examination should. It also omitts any circulation figures, a glaring oversight, probably due to the newspapers refusing to provide any.
However, it gives at good look at The Scotsman‘s financial success from using digital edition technology to create an online archive of editions from 1950 back to 1817. That “substantial six-figure investment” was recouped within three years and has greatly eased use of the archives by historians, academics, business people, and other researches.
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